Mercedes-Benz Malaysia to maintain prices despite rising costs

SHAH ALAM: Mercedes-Benz Malaysia plans to maintain the price points of its vehicles despite the increase in cost of raw materials globally.

President and chief executive officer Sagree Sardien said the company was also affected by the rise in raw material prices but it was “very well hedged” at the moment.

“Within the current scope, I think we are able to maintain the price points. Of course we will continuously face rising costs when it comes to raw materials and we have to continuously evaluate them, to see where we are still in the right pricing band.

“I do think we are quite comfortable at this state and time to maintain the price point as we see it,” she said in a briefing after the launch of the newly-relocated Mercedes-Benz Autohaus in Setia Alam, Selangor.

On the government’s move to do away with the Sales and Service Tax (SST) exemption for new vehicles, Mercedes-Benz Malaysia vice president sales and marketing Michael Jopp said the company was still waiting for clarity on the details of the announcement.

“We want to know how it would be implemented in terms of the government’s perspective, like what kind of proof is required for the cars that are delivered post-June 30, what qualifies for the reduction of sales tax.

“We have followed up with the Ministry of Finance and Malaysian Automotive Association on these questions and hope to get clarity on this as fast as possible,” he said.

Meanwhile, the new Hap Seng Star Setia Alam outlet features new enhancements and upgrades that embodies a luxurious retail experience concept for customers.

It showcases the brand’s commitment to lead in luxury retail experience while strengthening its customer centric efforts in the nation.

The Hap Seng Star Setia Alam Autohaus is managed by 29 personnel and spans close to 79,000 sq ft of land area with a total of seven floors.

The showroom floor spans over 11,526 sq ft with 16 cars on display and features new amenities such a self-service café, kid’s playroom and a luxurious ladies powder room.

Hap Seng Star has also increased its customer services capacity in this Setia Alam Autohaus with a work area spanning over 29,549 sq ft with expandable work bays and maximised service capacity of up to 1,500 cars a month.

Hap Seng Group has invested a total of RM673 million to date, which includes the recent RM99mil investment into this new Setia Alam Autohaus.

Mercedes-Benz also announced the availability of two model updates in its SUV line namely the new locally-assembled Mercedes-Benz GLC 300 e 4MATIC Coupé and the Mercedes-AMG GLB 35 4MATIC.

The GLC 300 e 4MATIC Coupé is available at the recommended retail selling price of RM374,073.67, valid until the end of the SST exemption on June 30.


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